Product Marketing Intern (Rolling Intake)

Responsibilities

Team Introduction

TikTok's Product Solutions & Operations (PSO) team aims to help businesses and brands address their marketing goals through product solutions and also reflecting key insights back to the product teams for product iteration. The intern will work closely with the APAC Strategy and Operations lead to ensure that all projects are completed on time and to the highest standard. This highly organized and efficient professional must be flexible and able to wear multiple hats while working closely with our cross functional teams and prioritising the needs of the team.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early.

Successful candidates must be able to commit to the following Internship:

The ideal candidate will be based in Sydney and be available to commit to preferably a full-time – but minimally part-time during school term periods – internship for a period of 12 months, starting as soon as possible.

The Product Marketing Intern will be joining Product, Strategy & Operations team, within the high performing and extremely nimble Ads Monetization team. This highly organized and efficient professional must be flexible and able to wear multiple hats while working closely with our cross functional teams and prioritizing the needs of the team. This role will be key to positioning the value proposition and features of our platform to our small business customers

Responsibilities

• Work closely with Product Marketing Managers to analyze product functionality, performance trends and test hypotheses to help shape go-to-market strategies, with a focus on customer verticals including but not limited to Commerce and Entertainment advertisers.
• Develop product feedback processes and assist in conducting market research and customer interviews
• Perform analysis on performance ads to uncover creative and optimization best practices
• Collaborate with Product Marketing team to develop client-facing marketing materials and playbooks
• Assist in creating streamlined processes and documentation to communicate product release timelines with sales teams
• Create reporting and dashboards to analyze and track campaign performance, trends, and identify optimization opportunities for our clients

Qualifications

Minimum Qualifications:

• Actively enrolled University student (undergraduate or postgraduate)
• Knowledge of and interest in the ad tech industry
• Excellent written and verbal communication skills
• Great customer service skills and experience working with both internal and external partners/customers
• Comfortable with data collection and synthesis of that data into actionable reports
• Strong operations skills with the ability to define process improvements
• Ability to work cross-functionally with multiple teams and stakeholders; excellent relationship building, collaboration, negotiation and influence skills

Preferred Qualifications:

• Prior experience with basic business intelligence tools (e.g. PowerBI, Tableau, Excel pivots) and/or basic knowledge of SQL a plus
• Strong market research skills including the ability to segment and quantify customer segments by various characteristics a plus
• Strong work ethic with the ability to work independently and deliver results with minimal supervision

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Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​

Diversity & Inclusion​

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Acknowledgment of Country

In the spirit of reconciliation, TikTok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.